Keighley has bootstrapped an awards show from nothing by making the entire thing ads. Gotta pay for itself 100x. Which gets put into making next one better. Pacino didnโt used to do these. Every year the #TheGameAwards goes on it will get bigger, more legitimized, more exclusive.
https://twitter.com/geoffkeighley/status/1601069226566877184
We've partnered with Valve for a crazy exciting giveaway during #TheGameAwards next week!Watch the show LIVE on Steam and one viewer PER MINUTE will receive a free 512GB Steam Deck in US/Canada/UK/EU.
More details here and you can pre-register: store.steampowered.com/sale/thegameawโฆ twitter.com/i/web/status/1โฆ
